We add pixiepixie dustdust to your favourite brands' communication.
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our philosophy
Big ideas are fun.fun.
But we like themthem grounded in something real. That’s why we stick to these three golden rules:rules:
Partnership
We believe in transparent cooperation by maintaining open communication with our clients. We fokus on people
Those we work for
Those we work with
Those we create campaigns for
Pixie dust
We add pixie dust to every collaboration and always surprise audiences with our content. Viral Tik Tok from a helicopter flight? No problem! Recreating a surfer vibe on a set near Warsaw? Sure! Such challenges stimulate our creativity.
No issues
We focus on solving clients’ digital issues. This is all because we like to listen and learn about brand’s world to create the perfect match with it.
What we do?
We go full 360 around your brand’s influencer issues. From strategy to sparkle. Campaigns? Obviously. Seeding? With flair. Creative sendouts, photo and video productions, events, brand ambassadorships, influencer-led subbrands – we know the drill! Topping it off with content made to be screenshotted, shared, and remembered – because basic was never the brief.
A strategic process that begins with analysis and ends with measurable results.
Our influencer campaigns are built on data and insight, not instinct. Each collaboration is the result of a clear, structured methodology designed to connect brand strategy with influencers who act as a natural extension of your brand voice
5 step process:
1. Diagnosis
The analytical core of our methodology, used to identify where the brand and influencer worlds naturally align.
2. Strategy
Structured step that results of our methodologyt into strategic direction.
3. Match
We select creators whose work naturally leads to achieving the brand’s goals.
4. Execution
We manage every element of the campaign — from briefings and content reviews to publication
5. Evaluation
The final step where we conclude the campaign and translate outcomes into strategic recommendations.
The ambassador contract is a strategic framework that helps brands define and communicate their direction through long-term, meaningful partnerships.
An ambassador is not only a collaborator – it’s a signal of where the brand is heading and the values it chooses to stand for.
Each partnership becomes a strategic statement, shaping perception, credibility, and long-term brand position.
5 step process:
1. Diagnosis
The analytical core of our methodology, used to identify where the brand and influencer worlds naturally align.
2. Creator Analysis
We identify and evaluate potential ambassadors using our scoring – a metric assessing credibility, narrative style, brand fit, and reputation within the digital landscape.
3. Verification & Valuation
We reach out to selected creators to confirm their genuine interest, discuss availability and terms.
4. Individual Meetings & Selection
We organize in-depth conversations with shortlisted creators to choose the one whose collaboration brings the strongest strategic, image, and emotional alignment with the brand.
5. Contract & Execution
We finalize terms, sign the contract, and transition into execution – ensuring consistency, brand safety, and a smooth rollout of all ambassador deliverables.
We design and manage PR sendouts that go beyond gifting they build connection. Each package is crafted with intention, reflecting the brand’s story, aesthetic, and purpose. From concept to delivery, we ensure every detail feels thoughtful and consistent, turning a simple package into a brand experience.
We manage large-scale seeding campaigns designed to generate product reviews, ratings, and organic reach. Each activation is built for scale and credibility — sending products to hundreds of verified creators whose content enhances brand visibility and trust.
We coordinate UGC production to create high-quality content that supports the brand’s digital presence. By working with verified creators and real consumers, we deliver materials that increase visibility and relevance across channels.
management
Let us take
care ofof your career, so you can focus on what you enjoy thethe most - content creation.creation.
Influencer marketing not brought the expected business benefits to your brand?
Are you a creator and you want to commercialise your image?
What we do?
Real love happens offline. We believe the fastest way to someone’s heart is through unforgettable IRL moments. That’s why we create brand experiences that people don’t just attend – they talk about them, post about them, and keep them in their camera rolls forever. From pop-ups to parties, brand launches to low-key magic – we design events that live online way after the last confetti drop.
Collaborating with midnight issue has been a consistently positive experience. Their team brings a fresh perspective to PR events and always finds creative, non-traditional ways to engage audiences. There’s a certain pixie dust they add to every campaign, and I love those small, thoughtful touches that make a big impact. Their approach to influencer partnerships feels strategic and well-aligned with brand values. Reliable, imaginative, and a pleasure to work with.
This event was an issue! We wanted an agency that would understand the DNA of AllSaints, create the right atmosphere and be able to adapt to the detailed requirements of the brand without losing creativity. An additional stress was whether guests would even show up for the event. And we couldn't have hit it better! From the first meeting, we knew that Midnight Issue was the one and only right choice. From the photographer, to the set design, to the guest list, to the perfect handling of the event. Everything was of a high standard, executed with great culture and commitment. The result met our exorbitant expectations.
I collaborated with midnight issue on creative influencer seedings. The team was always engaged in their projects, creative and very responsive. They were often very proactive and proposed ideas based on their best knowledge and experience. Midnight issue is up to date with market trends and other brands’ activities to offer their clients unique solutions.
