A dozen or so influencers locked inside Suntago aqua park to play a game of hide-and-seek with Rezim at 8 am…That’s how we kicked off one December morning. All of this was to build buzz and excitement around the new Crocodile Island!

Issues?

Not dying of overheating in Suntago (working at 32 degrees!). 

Not losing anyone during the game of hide-and-seek. 

Showing that influencer campaigns can be something non-standard. 

Results? 

Over 3 million reach on influencers feeds and 5th place on the YouTube trending page.